Affiliate program

Send founders to the right investors. Get paid when they subscribe.

You review decks, run a founder community, write a newsletter or make intros. When a founder you send starts a paid plan with your code, they get a discount and you earn a referral fee.

Free to join and non-exclusive, with a decision in 1 to 2 business days.

cherrypitch.ai / checkout
01
A founder starts a paid plan

They came from your newsletter, your office hours or your intro.

Promotion code
YOURCODEApplied

Founder discount applied

02
The refund window closes

The first payment stands, and your referral fee is earned.

03
You get paid

In US dollars, within 30 days after the end of the month.

Who it's for

If founders ask you who to pitch, this fits.

Deck reviewers and advisors You see decks before investors do.
Coaches and fundraising consultants You prepare founders for the raise.
Founder communities and networks Your members ask each other who to pitch.
Newsletters and creators Your readers are building and raising.
Innovation centers and programs You support founders through their early stages.
Connectors who make intros You put founders in front of the right people.

How it works

From application to payout.

01

Apply

Tell us who you work with and how you'd share CherryPitch. You'll hear back within 1 to 2 business days.

02

Sign and get your code

Once you're approved, we email you the affiliate agreement. Your code arrives as soon as it's signed.

03

Share it your way

In a newsletter, a Slack channel, office hours or a post. Founders enter your code at checkout when they start a paid plan. Making a direct intro instead? Email us the founder's details and the referral is yours for 60 days.

04

Get paid

You earn a one-time referral fee on each founder's first payment, once the refund window has passed. We pay in US dollars within 30 days after the end of each month, with no minimum.

What your founders get

A discount on their first months of a paid plan, through your code.

And a ranked list of investors who actually fit, each with the reason it's there.

What you earn

A referral fee for every founder who starts a paid plan with your code or through an intro you registered.

Your rate is written into your agreement and stays fixed for the year.

Terms at a glance

Plain terms, in one place.

  • One fee per founder, on their first payment.
  • Earned once the refund window closes. That's 3 days today.
  • Paid within 30 days after the end of the month, in US dollars, by ACH or wire, with no minimum.
  • Code referrals count when the code is entered at the first payment. Intros count for 60 days from when we confirm them.
  • A free account earns nothing until the founder pays, so remind them to use your code when they upgrade.
  • A one-year term that renews. Either side can end it with 30 days' notice, and you're still paid on referrals made before it ends.
  • Non-exclusive.

A few rules

Keep it honest.

Say you're paid every time you recommend us, right next to the recommendation.
Never promise funding, meetings or a valuation.
Keep the name clean. Don't bid on "CherryPitch" or "FoundFit" in ads, and keep your code off coupon sites.
No self-referrals. Don't refer yourself or your team.

Questions

Before you apply.

Who can apply?

Anyone who works with early-stage founders and has a way to reach them. We read every application.

Does a free signup count?

The fee comes with the founder's first paid payment. Plenty of founders start free, so remind them to enter your code when they upgrade.

What if a founder forgets my code?

Register the intro by emailing partnerships@cherrypitch.ai with their name, email and company. We confirm within 7 business days, and if they start a paid plan within 60 days, the referral is yours.

What if two affiliates send the same founder?

A confirmed intro still inside its 60 days wins. Otherwise the code entered at checkout decides.

Can I refer myself, my team or an existing customer?

No. Founders who have already paid us don't count either.

How do I get paid?

By ACH, wire or the payout platform we name. We need a W-9 or W-8 before your first payout, and statements arrive monthly by email.

Do I sign anything?

Yes. Once you're approved, we email you our referral partner agreement and marketing guidelines.

Can I stop?

Any time, with 30 days' notice. Fees you've already earned are still paid.

Can I use your logo?

Yes. Email us and we'll send the brand kit.

Apply

Tell us who you work with.

We reply within 1 to 2 business days. If you're approved, your agreement and guidelines arrive by email.

Applications go to the partnerships team.