How CherryPitch works

Upload a deck. Get a ranked list of investors with a written reason under every name. Here is what happens in between, and what happens to your deck.

What we read

Your deck tells us what the company is: what you are building, how far along you are, what you are raising and from whom. We read it the way a partner reads it on a first pass, which is quickly and for a small number of things.

That read is the input. It is not the thing you came for.

What we match it against

We keep our own record for every fund, and that record separates what the investor says about itself from what the investor has been observed doing. Both matter. When the two disagree, the observed record carries the weight, because behavior predicts behavior.

Those records are rebuilt every day. A fund that stopped writing checks at your stage last quarter is not still on your list this quarter.

How a name earns its place on your list

A name appears because something in that investor's own record fits your company, and the reason is written for that investor and traceable to the record it came from.

If we cannot say why, the name does not appear. That is the whole rule, and it is why the list is short.

What you will never see

No score and no grade. A visible number turns your raise into an exam, and a founder optimizing for the number has stopped thinking about the investor.

No fit labels. Nothing on your company or on a match is graded Excellent, Good or Moderate. A label on top of a curated list is a hedge.

No model deciding anything. Matching runs on records. A model smooths the sentence that explains a match, and that is the whole of its job.

What happens to your deck

CherryPitch does not share founder data with investors. It does not surface your deck to anyone without your consent. It does not aggregate deal flow for the other side of the table.

Your materials are encrypted and confidential. No investor knows you are on the platform unless you contact them.

That is a founding decision rather than a feature, and it is the reason the product has only ever had one customer: the founder raising.