See what a strong seed deck looks like.
Apollo is a fictional B2B startup. Their deck is not. Download a 16-slide example built to the standard investors actually use, and see why it works.
What is this?
We built Apollo from scratch, a fictional procurement intelligence company, using the same framework most investors apply when evaluating real startups. The result is a seed deck that scores strong on Stage, Scope, and Risk Profile signals, and matches the Platform Builder archetype.
Use it as a reference. Study the structure. Steal the framing. Then build your own with our Deck Template.
What you'll see
Problem Framing
One page. One economic truth.
No jargon. The problem slide earns attention in under 30 seconds. See how the framing is built.
Traction
Shown correctly.
$280K ARR, 9 customers, 3× QoQ, presented in a way that builds conviction without overselling.
Market Size
Passes the smell test.
TAM/SAM/SOM broken down with sourced methodology, not a top-down guess.
The Ask
Tied to milestones.
$2M seed round with specific milestones and a 24-month runway plan. No vague "to grow the business."
Team Slide
Backgrounds that match the problem.
Two founders. Relevant backgrounds. No fluff, no padding, no advisor overload.
System Architecture
Boxes and arrows that earn trust.
A technical diagram that communicates "this is built" without requiring the reader to be an engineer.
Deck Structure · 16 Slides
Apollo, its founders, all financial figures, and all customer references are entirely fictional. For educational purposes only.
Ready to see a fundable deck?
Enter your name and email to download instantly.