Fundraising Intelligence Research
CherryPitch analyzes pitch decks and investor matching patterns across thousands of raises. This research program publishes aggregate findings from that dataset, updated quarterly.
All data is anonymized and aggregate. No individual founder or deck is identified.
What the data keeps showing
Precision beats maximization. Decks specific on some criteria and measured on others matched more investors than decks that maxed out every claim.
Readiness and fit decide who gets a meeting. A finished deck sent to a well-fit list got read, answered, and taken to a meeting far more often. Warm intros helped early and faded at the check.
Coming October 2026. We're studying first-version decks: which flags and blockers most often keep a deck out of investor matches.
What Actually Gets Founders Investor Meetings
Deck readiness and investor fit predicted who got meetings. A curated, well-fit list more than doubled replies, and warm intros gave no advantage once a founder was in the room.
Read the report →Past Reports
July 2026 What Actually Gets Founders Investor Meetings Apr 2026 What Pre-Seed Pitch Decks Actually Signal to InvestorsHow we measure
Whether a deck is legible to investors: Not Yet, Almost Ready, or Ready. It reflects how clearly the deck communicates, not effort.
How closely an investor's thesis, stage, sector, and history fit what a deck signals. Tiered Excellent, Good, or Moderate.
A founder-level milestone: active diligence, verbal interest, or terms in discussion. Counted once per founder.
Every report states its own dataset and scope. Cohorts differ by report and are not directly comparable across quarters.